Sony Mobile Communications ("Sony Mobile") today announced a new range of Xperia? smartphones, along with the first Xperia Tablet from Sony Corporation at the consumer electronics show IFA. Featuring in the upcoming James Bond cinema release Skyfall, Xperia T (also coming in a variant known as Xperia TX for some specific markets) is the new global flagship model, providing Sony's best HD smartphone screen, camera and easy 'One-touch' functions enabled by NFC (Near Field Communications) . Xperia V shares many of the same great features with Xperia T, but is also LTE enabled for superfast network performance and comes with the highest level of water resistance in smartphone. Xperia J has eye-catching design with a stand-out screen size for consumers looking to combine great style with affordability. Xperia Tablet S brings Xperia to the world of tablet for the first time. Xperia T will launch globally over the next few weeks. Xperia V and Xperia J will launch globally in calendar Q4 2012.

"This year's IFA marks an important milestone for Sony and Sony Mobile Communications. Xperia smartphones are at the heart of Sony's mobile strategy of delivering a consistent user experience across devices, enabling consumers to easily and quickly access the world of entertainment that Sony delivers," commented Kunimasa Suzuki, President and CEO of Sony Mobile Communications.

Xperia smartphones: best of Sony's technology and design

Xperia T and Xperia V combine Sony's best screen, camera and connectivity to provide consumers with the best HD experience with which to enjoy content on any screen, any time. Xperia T, Xperia V and Xperia J build on the same design language first introduced by the award-winning* Xperia arc and Xperia arc S - combining a slim form factor with an emphasis on the display for excellent viewing.

More entertainment with Sony's media applications and Music Unlimited

Sony's media applications ("WALKMAN?", Album and Movies) combine the best of Sony's technologies and connect consumers to a variety of entertainment services. They form an integral part of the UI on Xperia smartphones, tablets and VAIO PCs to deliver a consistent and superior entertainment experience.

Through the "WALKMAN" application, consumers can easily enjoy Sony's recommended sound in ultimate clarity and presence across the entire spectrum of sound by just activating Sony's ClearAudio+ mode***. A wide variety of music can be accessed from this application, including consumer's music stored in their PCs, a list of songs "liked" by a consumer's Facebook friends and millions of songs through Music Unlimited.

The Album application combines an intuitive user interface that enables consumers to view, sort, and share pictures with an ability to consolidate photos posted on social media such as Facebook.

Consumers can enjoy video content in high picture and sound quality through the Movies application. It also provides movies synopsis from the rich database of Gracenote.

Furthermore, with Album and Movies applications, consumers can remotely enjoy their photos and movie content stored in their home digital media servers.

Xperia smartphones shipping from September until the end of the year will come with a free 60 day trial of Sony Entertainment Network's[**] cloud-based digital streaming music service Music Unlimited giving consumers the opportunity to subscribe directly from their Xperia and enjoy access to millions and millions of tracks.

'One-touch' functions for content sharing

Sony is putting NFC at the heart of content sharing through its 'One-touch' function, taking NFC beyond the traditional uses such as eticketing and payments. Now, consumers can easily and instantaneously enjoy their music and photos across an array of NFC enabled Sony devices, by simply touching one to another to establish a wireless connection without a cumbersome pairing process. For example, Xperia T and Xperia V users can stream music wirelessly with 'One-touch' to the new Sony SRS-BTV5 NFC enabled speaker, also announced today at IFA.