(Vice President, China International Publishing Group)

Author

Fang Zhenghui is Vice President of China International Publishing Group (CIPG). He graduated with a B.A. degree from the School of Literature of Nankai University in Tianjing in July 1983, and received an EMBA degree from China Europe International Business School. Mr. Fang has a professional qualification of Senior Editor. In July 1983, he worked in the Human Resources Bureau of the General Office of the State Council and from December 1984 to April 2003, he worked as Editor, Deputy Director and Director of the Editorial Department of Banyuetan, a biweekly of Xinhua News Agency, and later became a member of the Party Committee, Associate Editor-in-chief and General Manager of Banyuetan. In April 2003, Fang began to serve as Associate Editor-in-chief of CIPG. In March 2005, he became Vice President and Associate Editor-in-chief of CIPG and he also studied as a visiting scholar at Harvard University around this time. In March 2011, Mr. Fang undertook the role of the Associate Editor-in-chief of Guangming Daily, and became Vice President of CIPG once again in December 2013. Mr. Fang is recognized as a leading publisher in China.

Abstract

The Silk Road Economic Belt initiative has become a focus of worldwide attention, receiving a great deal of coverage in the international press. The initiative is geared towards promoting economic development in countries along its path, safeguarding regional peace and stability, increasing cultural exchanges between the East and the West, and facilitating people-to-people communications. The Silk Road Economic Belt also serves as a link between the past and the future. The construction of the Economic Belt requires concerted efforts among governments, companies and people. Meanwhile, the media is regarded as a bridge to connect people’s hearts, forge consensus and share information. Both traditional and new media outlets should exchange ideas and share reports to better illustrate the unfolding Silk Road stories – and in the process, perhaps find new opportunities for the development of mass communication in the region.