Royal wedding: a chance to go upmarket

By Fu Xuxian
0 CommentsPrint E-mail Global Times, January 5, 2011
Adjust font size:

Yiwu International Trade City is waking up to this. The trend here is to shift wholesale business from the Middle East and Africa to Europe and the US. Local government is helping promote the shift. In 2010, it outlawed the use of chrome in jewelry products made in Yiwu. The government is inciting local producers to adopt environmentally friendly materials and move up the industrial value chain.

A few months ago, I did business with some UK retailers for the first time. They do not necessarily buy in to the "cut-price" stereotype about Chinese providers. All providers are equal, especially on the Internet business platform. In jewelry, design and quality determine what prices you can ask for.

My company was founded in 2000. I want to seize the current opportunity and make a name for us in high-end royal wedding memorabilia. I've already started to make a range of products, including cups, dresses, and Kate Middleton-inspired feather hairpieces. I want to impress my clients with good ideas and professionalism.

However, reinventing oneself isn't easy. What's bothers me most is what to do after April when the wedding has come and gone.

For nearly a decade, I've been making replicas based on photos or requirements provided by clients. But now I need to design products for customers overseas. It's hard for me to get a handle on their psychology, and integrate their cultural preferences into my products.

Taking a tour abroad and doing some on-the-spot investigation is probably a good method. But the costs are high, and such tours do not necessarily provide real knowledge and inspiration about the fashion trends there.

The best thing I can do now is to read fashion magazines like Vogue from time to time, and learn to blend the latest design elements in brands like Chanel and LV into my products.

I'm also talking to some professional design companies in Shenzhen. I know I can't just act on my own.

It's tough day-to-day, but I'm fairly optimistic about the future. After all, nothing is impossible in China.

Perhaps when Prince Harry gets married, he'll call on us to design the royal wedding ring, instead of just replicating it.

The author is the owner of Yiwu Unnar Jewelry Company in Zhejiang Province. This article was compiled by Chen Chenchen, a reporter with the Global Times. chenchenchen@globaltimes.com.cn

   Previous   1   2  


Print E-mail Bookmark and Share

Go to Forum >>0 Comments

No comments.

Add your comments...

  • User Name Required
  • Your Comment
  • Racist, abusive and off-topic comments may be removed by the moderator.
Send your storiesGet more from China.org.cnMobileRSSNewsletter
主站蜘蛛池模板: 精品亚洲成a人片在线观看| 国产成 人 综合 亚洲专| 免费人成网址在线观看国内| 18禁免费无码无遮挡不卡网站| 欧美性色黄在线视频| 国产三级在线观看免费| 97久久精品午夜一区二区| 日本免费观看网站| 亚洲第一成年人网站| 色吊丝av中文字幕| 国产精品夜夜爽范冰冰| 一本精品99久久精品77| 旧番拯救精灵森林第四集| 免费A级毛片无码无遮挡| 高清一级毛片免免费看| 在线中文字幕不卡| 丽娟女王25部分| 欧美亚洲国产丝袜在线| 免费网站看v片在线香蕉| 高清影院在线欧美人色| 国内精品自产拍在线观看| 中文字幕在线观看第二页| 欧美伊人久久大香线蕉综合| 制服丝袜人妻中文字幕在线| 成人三级精品视频在线观看| 夜夜影院未满十八勿进| 丰满少妇高潮惨叫久久久| 日韩人妻精品一区二区三区视频| 亚洲欧美日韩国产一区二区精品| 翁熄止痒婉艳隔壁老李头| 国产欧美日韩精品a在线观看| av天堂午夜精品一区二区三区| 日日AV色欲香天天综合网| 亚洲国产高清在线精品一区 | 欧美极度另类精品| 大尺度无遮挡h彩漫| 丰满岳乱妇在线观看中字无码| 日本理论片和搜子同居的日子演员 | 免费看男女做好爽好硬视频| 青青草国产成人久久91网| 国产精品成人久久久久久久|